Advisory support for the development of an international marketing strategy, including market positioning, identification of target audiences, selection of appropriate traditional and digital channels, and definition of key messages and communication approaches for foreign markets.
Type of Service: Advisory
Expected Outcome: International marketing strategy document; defined target markets and customer segments; recommended communication channels; key messaging framework; implementation guidelines
Target Groups: Export-oriented SMEs, marketing and business development teams
Digital & Green Transition contribution: Supports digital outreach and international visibility of innovative and sustainable solutions
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